World Luxury Awards 2026
World Luxury Awards 2026
Excellence becomes even more meaningful when it is recognised across an entire portfolio of exceptional brands. In 2026, clients represented by marketing deluxe have collectively received 18 nominations across the World Luxury Hotel Awards, World Luxury Spa Awards, World Luxury Restaurant Awards and World Luxury Travel Awards. These nominations span four distinctive brands and an impressive range of categories – from Luxury Historic Hotels and Destination Hotels to Health & Fitness Spas, Fine Dining and Bespoke Luxury Travel.
Together, they recognise not only the individuality and quality of each nominated brand, but also the value of carefully developed concepts, authentic brand identities, strategic positioning and long-term international market development. At marketing deluxe, we are incredibly proud to support these remarkable brands on their international journey and to celebrate their well-deserved recognition.
One of the newest additions to the marketing deluxe portfolio, Van Oys Maastricht Retreat, has quickly established itself as one of Europe’s most exciting luxury hospitality destinations. Van Oys combines historic architecture with contemporary design, exceptional gastronomy and a holistic wellbeing philosophy, creating an entirely new luxury experience in the South of the Netherlands. Even before celebrating its first full year of welcoming guests, the retreat has received an impressive nine World Luxury Award nominations.
These nominations recognise not only the remarkable vision behind Van Oys but also the dedication of every team member committed to delivering exceptional guest experiences.
A long-standing marketing deluxe client, Dollenberg Schwarzwald Resort continues to represent the very best of German luxury hospitality. Nestled in the heart of the Black Forest, the resort has earned an outstanding reputation for combining breathtaking scenery, award-winning gastronomy, exceptional wellness facilities and genuine hospitality. Its three nominations reflect decades of excellence.
Dollenberg remains a destination where nature, wellness and culinary excellence come together to create unforgettable guest experiences.
Representing authentic Austrian hospitality, Schloss & Boutiquehotel Mitterhart is another distinguished member of the marketing deluxe portfolio. Family-owned for six generations, the hotel combines the timeless elegance of a historic castle with beautifully designed boutique accommodation, creating an experience that celebrates both heritage and contemporary comfort.
These nominations recognise the Mair family’s continued commitment to preserving the hotel’s unique history while delivering the warm, personalised hospitality for which it has become renowned.
Luxury travel today is about more than simply discovering new destinations – it’s about creating meaningful connections with the places we visit. As marketing deluxe’s luxury travel partner in Morocco, Pur Life Maroc specialises in bespoke journeys that reveal the country’s extraordinary landscapes, culture and hospitality through carefully curated experiences. Its nominations in the World Luxury Travel Awards recognise a philosophy centred on authenticity, personalisation and exceptional service.
As Morocco continues to establish itself as one of the world’s most exciting luxury destinations, Pur Life Maroc continues to create journeys that inspire, surprise and leave lasting memories.
Awards are never the ultimate goal of brand development. However, they are a powerful indicator of relevance, consistency and quality. For emerging destinations, international recognition builds trust and increases visibility within competitive global markets. For established brands, it reinforces reputation and confirms a long-standing commitment to excellence.
The 18 World Luxury Award nominations received by marketing deluxe clients demonstrate what becomes possible when exceptional products are supported by clear positioning, compelling guest experiences and consistent international communication. At marketing deluxe, we are proud to work alongside brands that continually raise the standards of luxury hospitality and to help transform their individual strengths into lasting international recognition, desirability and sustainable growth.
Public voting for the World Luxury Awards 2026 is now open. We warmly congratulate all of our nominated clients and invite guests, partners and industry colleagues to support the hotels, spas, restaurants and travel companies whose hospitality, passion and dedication they have experienced first-hand. Every vote helps celebrate the outstanding teams behind these remarkable brands.
marketing deluxe is an international strategy, development and marketing agency specialising in Luxury Hospitality, Longevity, Medical Spas and Holistic Spa Development. For more than 25 years, the agency has supported hotels, resorts, destinations, institutions and investors – from strategic positioning and concept development through to brand architecture, guest journey design, operational implementation, international communications, public relations, sales representation, marketing and market entry.
Its mission is to create distinctive, credible and commercially successful hospitality and health destinations with lasting international relevance. In addition to celebrating the success of its clients, marketing deluxe has also received its first-ever nomination in the World Luxury Spa Awards 2026 in the category of Best Spa Development Group. The nomination recognises the agency’s integrated approach to Medical and Holistic Spa Development, combining strategic concept creation, operational implementation, international positioning and long-term market development into one holistic process.
The World Luxury Awards recognise excellence across luxury hotels, spas, restaurants and travel companies worldwide. Winners are determined through public voting by guests, travellers and industry professionals, making the awards one of the industry’s most respected benchmarks of quality, innovation and exceptional guest experiences.



