{"id":6124,"date":"2026-03-16T12:35:27","date_gmt":"2026-03-16T11:35:27","guid":{"rendered":"https:\/\/www.marketing-deluxe.at\/web2025\/portfolio\/hotel-restaurant-rosengarten\/"},"modified":"2026-04-15T13:42:45","modified_gmt":"2026-04-15T11:42:45","slug":"hotel-restaurant-spa-rosengarten","status":"publish","type":"avada_portfolio","link":"https:\/\/www.marketing-deluxe.at\/en\/portfolio\/hotel-restaurant-spa-rosengarten\/","title":{"rendered":"Hotel Restaurant Spa Rosengarten"},"content":{"rendered":"

Client<\/p><\/div><\/div><\/div>

Hotel Restaurant Spa Rosengarten\/ Simon Taxacher<\/p><\/div><\/div><\/div>

Industry<\/p><\/div><\/div><\/div>

Luxury Hospitality. Haute Cuisine. Gastronomy<\/p><\/div><\/div><\/div>

Services<\/p><\/div><\/div><\/div>

Consulting. Brand Development. Communications. PR.<\/strong>
\nFull Service Agency.<\/strong><\/p><\/p><\/div><\/div><\/div>

Location<\/p><\/div><\/div><\/div>

Austria. Tirol. Kirchberg bei Kitzb\u00fchel<\/p><\/div><\/div><\/div><\/div><\/div><\/div>

2010\u20132023. Development and international establishment of one of Austria\u2019s leading gourmet and hotel destinations. Building the Simon Taxacher brand and transforming Rosengarten into a 5-star hotel with global culinary appeal.<\/div><\/div><\/div><\/div><\/div><\/div>
<\/div><\/div>
Unveiling creativity<\/div><\/div>\n<\/div><\/div><\/div><\/div>
<\/div><\/div><\/div><\/div>

From restaurant to an international 5-star gourmet destination<\/h2><\/div><\/div><\/div>
Project start<\/div><\/div>

Opening of Hotel Rosengarten.
\nStrategic repositioning of an existing restaurant business.<\/p>\n<\/div>

2010<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Concept & brand development<\/div><\/div>

Definition of the positioning and development of the Simon Taxacher brand as an independent culinary brand.<\/p>\n<\/div>

2011<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Concept & brand development<\/div><\/div>

Brand development of Hotel Restaurant Spa Rosengarten. Integration of architecture, design, spa and gastronomy into an internationally relevant overall experience.<\/p>\n<\/div>

2011<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Relais & Ch\u00e2teaux Grand Chef Dinner<\/div><\/div>

Consistent development of culinary event marketing to establish the Simon Taxacher brand.<\/p>\n<\/div>

2011<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Rosengarten Spa<\/div><\/div>

Development and introduction of the Rosengarten Spa as an additional economically sustainable pillar \u2013 including a day spa concept.<\/p>\n<\/div>

2011<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Market-specific sales strategy<\/div><\/div>

Development of a target-group-oriented, market-specific sales strategy in the gourmet and premium segment.<\/p>\n<\/div>

2011<\/div><\/div><\/div><\/div><\/div><\/div><\/div>
Strategic event marketing<\/div><\/div>

Consistent development of a curated event format to establish the brand:<\/p>\n