Hot Tip for Individualists
Maison d’hôtes Casa.b Mogador
Airy and light, Casa.b is a hidden jewel in the heart of Essaouira’s medina. Tucked away in a quiet lane between Place Moulay Hassan and the Skala de la Kasbah, the 18th-century building is just 500m from the beach and its 5km-long promenade.
Casa.b. Mogador is an architectural masterpiece created by a French family, whose life work it has been to perfect every detail of this charming maison d’hôtes. Style and structure capture the zeitgeist with authenticity and sensitivity. Every space is exceptional, especially the six suites, themed with tales that are redolent of life and freedom.
Casa.b Mogador Overview
‘Buildings, too, are children of Earth and Sun.’ Constructed in the late 18th century, the building once belonged to the Jewish merchants, Meyer Rosilio et frères. In the 19th century, it housed a famous pastry shop, which Essaouira fondly remembers to this day. Since June 2022, Casa.b has been celebrating a resplendent renaissance as a maison d’hôtes and insider tip for individualists and explorers. Behind unassuming doors, the Bilic family’s precious jewel unfolds its eclectic splendour. This architectural gem combines the best of Morocco and France to create spaces of beauty and comfort. The simple name chosen by the owners matches the modernist-inspired, cocooning ambience: Casa.b – for Casa Bilic, Casa Boutique or Casa Blanca – perhaps a reference to the famous city of Casablanca, 4.5 hours upcoast from Essaouira, and the eponymous film starring Ingrid Bergman and Humphrey Bogart.
The hosts’ philosophy is encapsulated in the motto – s’isoler, se retrouver, vagabonder – a vision of life lived with ease and freedom … precisely what Casa.b offers its guests.
The interiors of the six spacious, themed suites on three floors have all been individually fashioned. Three highly individual salons and a small library create additional moments of retreat, small oases of calm and sources of inspiration.
Stone, brick, wood, glass and concrete are the materials used to endow Casa.b with its highly original and charming character. Each of the six generously sized suites, with either a king-size or queen-size bed, radiates joie de vivre. The rooms are designed and furnished in a style that is eclectic, unique, and serene combining modernism with timeless pieces of Moroccan craftsmanship. Covetable, classic items of furniture, part of the family’s long-standing collection, jostle with vintage portraits of former kings. The six themed suites adjoin open salons or face the beautifully planted terraces.
The Best Breakfast
The day begins on the sunlit terrace with the best breakfast in town, consistently pleasant temperatures and a light ocean breeze. Guests enjoy freshly squeezed, seasonal fruit juices; home-made jams – e.g. tomato and vanilla, apricot and lavender or strawberry and mint – Moroccan eucalyptus and lavender honeys; soft cheeses and the local olive and argan oils. Their taste buds are also regaled with seasonal fruit and a large selection of teas, coffees and hot chocolate. The local breads are delicious and, for those with a sweet tooth, there are home-made crêpes and freshly baked cake.
No holiday in Morocco is complete without sampling the country’s cuisine. The best way to enjoy it is to gather around a table with family and friends and enjoy Morocco’s national dish, couscous. The table d’hôtes at Casa.b offers an unparalleled experience with freshly prepared ingredients sourced daily from the market or the family’s own, organic kitchen garden.
7 Unmissable Experiences
365 Days a Year
Golf de Mogador
Two 18-hole golf courses, eco-designed by Gary Player, with challenging fairways and a links course set among dunes, magnificent greenery and the Atlantic Ocean.
Everything a golfer’s heart could desire, including great pros and Golf de Mogador’s academy.
For stunning views on the go, the rhythmic sway of a camel’s gait on a ride across Essaouira’s dunes is hard to beat.
Also known as ‘desert ships’, these good-natured and undemanding giants make time slow down, offering a wonderfully elevated vista of the surroundings.
Having a local expert on hand is the best way to experience Morocco from a different, more engaged perspective. Find out more about the culture of this amazingly varied country from someone who knows. Pur Life Maroc offers the services of private concierges who can provide all this and much more.
Essaouira’s lively medina changes by the day and by the hour. This UNESCO World Heritage Site with its hustle, bustle, narrow streets and many handicraft shops is a fascinating place to visit.
The best way to tackle it? Immerse yourself in its life, colours and sounds.
The beach in Essaouira has a unique holiday vibe thanks to its 5km-long promenade, leading into a landscape of desert-like sand dunes in the south.
Visitors can head for the beach to practice the art of surfing or kitesurfing … or simply watch the pros show off their skills.
© Photo credits: Jérôme Bilic, iStock, Unsplash, Said Boumahdi, Golf Mogador